We don't all have to eat the same thing; there is value in difference. Our vision is to help bring out exceptional quality and extraordinary differences in food and other products. We help connect the people who make the finest products in the world with the people who appreciate them. Traceability, for us, is a social thing.
Launched in 2009 to support Rwandan coffee farmers, Peace River Coffee is part of the GeoMotion family. GeoMotion delivers full-scale solutions for the most complex and remote supply chains in the world. Peace River Coffee is the proving ground for GeoMotion's "last mile" services.
Starbucks on Peace River Coffee, via Wall Street Journal